Offer not available if you’ve previously tried Spotify Premium. Offer valid thru 9/30/2020 and provides 6 months Spotify Premium free from redemption date. After trial ends, you will automatically remain a Spotify Premium subscriber and your credit card will be charged monthly at the then-current Spotify Premium price. To cancel anytime go here. Terms and conditions apply. 1 month free not available for users who have already tried Premium. Get the family on the Spotify family plan. 6 Premium accounts for family members under one roof. Get Premium Family.
There is sometimes a tense relationship between Spotify and music-rightsholders when it comes to the service’s aggressive Premium price promotions.
Record labels have become accustomed to seeing SPOT launch a deal, a couple of times a year, which tempts new subscribers to the service by offering them three months of Premium access for just $0.99. (A typical individual Spotify US subscription, of course, costs $9.99 a month.)
These and other ‘loss leader’ discounts from Spotify have definitely helped bump up the service’s subscriber numbers, but also inevitably reduced its global premium ARPU (Average Revenue Per User) – a number which fell by 30% between 2015 and 2018.
In addition, Spotify has been running a year-round, Netflix-style promotion that allows new Premium subscribers to test out the paid-for tier of the service for free, but only for a single month (30 days).
Now, in news that will delight consumers (and potentially concern certain record labels), Spotify is making a change to this 30-day free trial – by tripling it.
From today (August 22) new Spotify subscribers can enjoy a 90-day trial to the service’s Premium, ad-free tier for no cost whatsoever.
Spotify Premium is a quite convenient model. Spotify Premium subscribers may not have as many limits to enjoy tracks as Free users, because the subscription removes advertisements and some limits. Premium users allow unlimited mobile usage, unlimited mobile usage, as well as offline and online access to playlists. Spotify offers users free trials of Premium features for 30 days. Does Spotify offer a free trial for any of their premium services? Absolutely, whether you’re bagging an account for just yourself or one for the whole family, each option has the ability to trial for a phenomenal 3 months before committing to a monthly subscription. Is there a Spotify app? Firstly, the music streaming giant is extending its free trial period from one month to three months for new Premium subscribers. New users subscribing to Spotify Premium will now get to enjoy the.
This is a potentially permanent move, says Spotify (“not limited time”, in its own words) – and will therefore become the company’s standard new-subscriber offer across the globe.
The deal gives Spotify listeners two months longer to experience Premium for free than they were able to before. It also rivals Apple Music’s subscription trial offering to consumers, which lays on three months of free music before users are required to pay.
Spotify’s three-month deal is only open to users who haven’t already tried Spotify Premium, and will roll out across all of the platform’s subscription types: a 90-day free trial to Individual and Student Spotify Premium subscriptions will start today (where available), with Family and Duo subscriptions becoming available in the coming months.
“We know it takes time to fully experience all of the features available with Premium, so we’re giving people the time that they need to fall in love with Premium’s seamless listening experience.”
Alex Norström, Spotify
Spotify Chief Premium Business Officer Alex Norström said: “Music and podcasts play an important role in people’s lives, so we wanted to give users the first 3 months for free to fully enjoy everything that Spotify Premium has to offer.
“We know it takes time to fully experience all of the features available with Premium, so we’re giving people the time that they need to fall in love with Premium’s seamless listening experience and on-demand access to more than 50 million tracks, billions of playlists and 450,000 podcast titles for free.”
Today’s news comes three days after Spotify announced improvements to its Family Plan, including new parental controls and the Family Mix, a regularly updated personalized playlist of songs for all six account users.
Added Norström: “This has been a huge week for Spotify Premium with two milestones – we’re rolling out an upgraded Family plan and we’re offering the first 3 months of Premium for free to customers that have not tried Premium before.
“These moments show our commitment to providing our Premium subscribers with the best experience and allowing more listeners around the world access to all that Premium has to offer. And there is more to come!”
At the close of Q2, Spotify counted 108m Premium subscribers worldwide (including free trials), amongst 232m total Monthly Active Users.
MBW understands that Spotify has secured global licensing deals with both Sony Music Entertainment and indie label agency Merlin for the coming year and beyond.
However, the firm is yet to renew its equivalent agreements with Universal Music Group and Warner Music Group, with whom, it’s understood, its existing two-year agreements (both inked in 2017) have now expired.
Last summer, Spotify raised its subscription prices in Norway by 10%. MBW research posted this week shows that, market-wide, the move had no negative subsequent effect on Norway’s subscription streaming revenues.Music Business Worldwide
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Terms and Conditions
Effective as of: October 1, 2019
PLEASE READ THESE TERMS CAREFULLY AND IN FULL. THEY CONTAIN CERTAIN CONDITIONS AND RESTRICTIONS ON THE AVAILABILITY OF THE 3 MONTH FREE TRIAL OFFER AND INFORMATION ON WHAT HAPPENS AFTER YOUR FREE TRIAL PERIOD ENDS.
1. Introduction.
The Spotify Premium Family 3 Month Free Trial Offer (the “Family 3 Month Free Trial Offer”) is made available by Spotify, subject to these terms and conditions (the “Family 3 Month Free Trial Offer Terms”).
2. The offer.
The Premium Family 3 Month Trial Offer entitles the primary account holder (“you”) and five (5) family members residing at the same address to access Spotify Premium - a form of Paid Subscription, as defined in the Spotify Terms of Use, (the “Spotify Premium Service”):
A. for an initial three (3) month trial period (the “Free Trial Period”); and
B. without charge,
from the moment that you activate the Free Trial Period by submitting your payment details.
By submitting your payment details: (i) you accept and agree to these Family 3 Month Free Trial Offer Terms; and (ii) acknowledge and agree to the Spotify Premium Family Terms and Conditions (the “Family Terms and Conditions”) and Spotify Terms and Conditions of Use (the “Spotify Terms of Use”). Any information that we may collect and process under this Family 3 Month Trial Offer will be done in accordance with the Spotify Privacy Policy.
3. Duration and cancellation.
After the Free Trial Period, you will automatically be charged the then-current monthly price of the Premium Family Subscription and the payment method you provided will automatically be charged that amount, unless you cancel your Premium Family Subscription prior to the end of the Free Trial Period.
To cancel, you must log into your Spotify account and follow the prompts on the Account page or click here and follow the instructions.
If the primary account holder cancels the Premium Family Subscription during the Free Trial Period, or at any other time, the subsidiary account(s) will automatically be downgraded to the Spotify Free Service and any Spotify Kids account(s) will be deleted.
Spotify reserves the right to modify or to earlier terminate this Family 3 Month Trial Offer at any time and for any reason. After such time, Spotify shall not be obligated to redeem any further attempts to take up this offer.
4. Eligibility.
In order to receive this Family 3 Month Free Trial Offer, you must satisfy the conditions listed at (A)-(D) below. You must:
Spotify Premium Family Plan Free Trial
A. register as the primary account holder of the Premium Family Subscription;
B. be new to the Spotify Premium Service. If you have subscribed to either the Spotify Premium Service or Unlimited service or have taken a trial or introductory offer previously, you are ineligible for this offer;
C. provide Spotify with a valid and current payment method. Neither prepaid cards nor Spotify gift cards can be used as a valid payment method for this offer; and
D. pay for your Premium Family Subscription directly to Spotify and not through a third party (e.g., not through a cable or telecommunications provider).
Only one Family 3 Month Free Trial Offer may be applied to each Spotify Premium account.
Spotify Premium Family Free Trial Downloads
You may only redeem the Family 3 Month Free Trial Offer once. In addition, the primary account holder and the subsidiary account holders must satisfy the eligibility requirements of the Premium Family Subscription as further set out in the Family Terms and Conditions.
Spotify Premium Family Free Trial
Contracting entity: Spotify USA Inc. 4 World Trade Center, 150 Greenwich Street, 62nd Floor, New York, NY 10007 USA